Thursday, September 22, 2016

GWA Atlanta in Pictures

We had a blast attending GWA  Atlanta! Not only did we release our 2017 Garden Trends Report
we partied the night away at Sweet Georgia's Juke Joint. Thanks to our hosts, The Davey Tree Expert CompanyEspoma OrganicCosta FarmsSunlight Supply and OPCOM Farm and to all who came out!! We danced the night away!


And a HUGE Congratulations to Katie for receiving the first ever Emergent Communicator award. Well deserved! And congratulations to Garden Writers for a hugely successful event! Here's to many more! 

  
   
 
 


Thursday, September 15, 2016

New Study Highlights Reasons to Celebrate Indoor Plant Week with Costa Farms

National Indoor Plant Week is just around the corner - and New research from the State University of New York at Oswego (SUNY Oswego) gives us more of a reason to celebrate on September 18. 

Research shows how effectively houseplants remove multiple toxins, known as volatile organic compounds (VOCs), that contribute to the buildup of indoor air pollution.

Thursday, September 08, 2016

Top Outdoor Tech Trends for Labor Day

We spoke to TecHome Builder about top trends driving the outdoor market. We believe millennials are continuing to drive growth, but a new demographic is starting to catch-up. What do you think? Read the full post here


Wednesday, August 31, 2016

Five Fab Reasons to Grow House Plants for National Indoor Plant Week

Houseplants are almost magical when it comes to indoor décor: They work with just about every theme and style, from modern contemporary to casual and cottagey. And they instantly make any space more comfy and cozy. But houseplants are more than just good-looking home décor.

Generations of people have enjoyed the beauty of plants in their indoor spaces. Here are some reasons to celebrate during the third week in September.

Thursday, August 25, 2016

Dogscaping Creates Safe Paws

Pets run through the lawn, roll in it, dig in it and often eat it so it’s no wonder that pet owners are thinking more and more about how to make their gardens pet friendly and pet safe.

Dogscaping is creates a safe place for pets to roll, run and roam outside.

Check out our Youtube video about this top 2016 Garden Trend! And download our 2016 Garden Trends Report to see what's buzzing in the industry. 


For more information about our trendssubscribe to our YouTube channel and see what else we have to offer at gardenmediagroup.com#LightsCameraGarden.

Thursday, August 18, 2016

Gardens go for Olympic Gold

The summer Olympics is in full swing, but that doesn’t mean you should just root for the athletes! There is something else competing for your attention: your yard. Read more about how trees are the gold standard in your landscape from Gardening Know How! The Davey Tree offers tips on how to keep your trees healthy this season. 


Thursday, August 11, 2016

Celebrates Back-to-School with Easy Houseplant Tips

It’s back-to-school time -- that means learning new things and brushing up on what you already know. What better subject to get a refresher on than nature? From classrooms to dorm rooms,houseplants bring the beauty of nature indoors and brighten any space.
Justin Hancock, garden expert from Costa Farms, says plants are perfect companions for students.
Hancock shares his Houseplants 101 lessons for indoor gardening success

Thursday, August 04, 2016

Katie Dubow Named 2016 Emergent Communicator by GWA

Exceptional skill, strong ethics and tireless passion are just some of the defining characteristics of Katie Dubow’s work as creative director at Garden Media Group.


Now, she can add award winner to her list of accomplishments. The Association of Garden Communicators (GWA), the leading professional organizations of green industry communicators, will officially award Dubow with the first-ever Emergent Communicator Honor at the GWA Annual Conference and Expo in Atlanta on September 16-19. 

Awarded by the leading professional organization of green industry communicators, the Emergent Communicator Honor recognizes a professional under the age of 40 who shows exceptional skills, professional ethics and dedication to the GWA mission and values. Dubow will be one of five to receive GWA Honors at its annual awards banquet.

Thursday, July 28, 2016

Modern Homesteading Open House at Homestead Gardens Offers Glimpse into the Future of Gardening

Most gardeners have the same wish — to keep growing their favorite plants all year long. Wish granted with indoor gardening systems found in the new Modern Homesteading.


On Friday, August 5 from 10AM – 3PM, Brian Riddle, owner of Homestead Gardens, invites his industry peers to an open house at their Davidsonville location. A quick two-hour drive south from the IGC East show, this must-attend event will tour Modern Homesteading and show how indoor gardening supplies help IGCs connect with new customers and boost traffic.

By implementing the products and education components of Modern Homesteading, independent garden centers will be fast-tracked into the exploding indoor gardening market. Through Modern Homesteading, garden centers can attract a new customer — the year-round gardener.

Thursday, July 21, 2016

OPCOM® Farm Introduces Two High-Tech Hydroponic Gardening Systems at Cultivate ‘16

To help people produce healthy plants and save time and money gardening, OPCOM Farm unveiled a set of hydroponic gardening products at Cultivate ’16.

Systems such as the GrowBox and GrowWall are necessities for any modern home, office or classroom. The DIY systems allow consumers to easily grow a wide range of fruits and vegetables while purifying the air.

Eldon Su, general manager for OPCOM Link USA, says anyone can grow organic, healthy herbs, fruits, vegetables and ornamental plants indoors year-round with the new vertical GrowWall and tabletop GrowBox.

“Our systems allow people to grow as if they are outdoors, but without the limitations of weather,” says Su. “We provide sophisticated, yet easy-to-use products that support gardening trends, whether at home, the office or classroom, in any climate or part of the world.”

Thursday, July 14, 2016

Bringing Gardening Indoors

It’s amazing what can happen when three forces join together with a mission to inspire people to garden indoors!  

Lawn and Garden Retailer spoke to Brian Riddle, owner of Homestead Gardens near Annapolis, Maryland, about his decision to open the Modern Homesteading department – a yea-round indoor gardening department –in his store.

Thursday, July 07, 2016

New e-Book Reveals How to Achieve Social Media Success

“Likes,” “Shares” and “ReTweets” are terms synonymous with a successful brand.
Social media, an extremely effective marketing medium, helps brands reach people on a large scale. In today’s world, public relations campaigns must utilize social media to increase brand awareness and grow consumer demand.
To teach garden brands how to properly convey marketing messages over social media, we released our latest free e-Book, “How The Espoma Company Bloomed: A Social Media Case Study.” The e-Book outlines the best practices for monitoring and posting to a variety of social sites.

Thursday, June 23, 2016

July is National Blueberry Month!

July is National Blueberry Month and we are so thrilled that Better Homes and Gardens featured all of the amazing BrazelBerries edible blueberry plants among some yummy recipes in their July issue. Pick up your copy today! For more tips on who to grow berries in containers, visit bhg.com!

For more information about Pink Icing, Peach Sorbet, Jellybean and Perpetua, visit brazelberries.com

Thursday, June 16, 2016

Jourdan Cole Promoted to Account Manager at Garden Media Group

Social media, blogging, event planning and media outreach were just a few things Jourdan Cole specialized in as an account executive. Now she plans to utilize her refined skillset in her new position as account manager.

Cole will lead The Espoma Organic Company account and spearhead all initiatives ranging from social media expansion to creating digital content. Her promotion comes after she headed Espoma’s monumentally successful National Gardening Month initiative – a month-long campaign that and garnered more than 10,000 new likes to Espoma’s Facebook page

Her new position as account manager will enable her to maintain the company’s outreach.

Thursday, June 09, 2016

Indoor Gardening Poised to be the Next Big Thing with Launch of New ‘Modern Homesteading’ at Cultivate’16

A must-attend event at this year’s Cultivate is the unveiling of Modern Homesteading, an exclusive certified dealer program to fast track independent garden centers into the exploding indoor growing market.


Created by Sunlight Supply, the world’s largest manufacturer and distributor of year-round gardening supplies, this new program provides forward thinking IGCs a turn-key solution to take advantage of the year-round gardening movement and to meet the growing demand for organic food 365-days-a-year.

Sunlight Supply’s founder, Craig Hargreaves, wants to help IGCs be part of that year-round gardening movement. “Gardening indoors makes it easy for anyone to grow fresh year-round, no matter the season, weather or conditions, either in kitchens or classrooms,” he says. “And with the growing challenges to gardening outdoors brought on by severe climate conditions, soil infertility and pest issues, growing food indoors is not only easy, but necessary.”