For years, one of our goals here at Garden Media Group has been to make gardening en vogue. We've gotten out clients in hip media like In-Style, Elle Decor and Apartment Therapy.Today we are excited to let you in on our latest development to help take our clients and gardening to the next level.
We have expanded by strategically hiring New York City PR fashionista Katie Dubow, who most recently was marketing manager of Monet jewelry, a division of Liz Claiborne in Manhattan, where she was a member of the Liz Social Media Council.
And secondly, we’re adding a typical Gen X consumer who will guide our seasoned PR staff to better understand, tap into and converse with this growing consumer segment. She is our "new consumer". She and her husband are “apartment gardeners” and enjoy growing herbs, vegetables and flowers in containers on their “front steps”.
Katie has contacts with style influencers at People Magazine, O Magazine, Martha Stewart Weddings, Real Simple, and Lucky, to name just a few, and has interfaced with several New York fashion PR firms.
Prior to joining the Liz Claiborne organization, she worked at CBS Television in New York and The Boston Celtics organization in Boston. Katie has her degree in communications from Northeastern University, where she was a member of its Division I Crew Team. She is an avid runner, traveler and reader.
With her New York public relations experience, energy and youthfulness, Katie is ready to help grow our clients, gardening and our famous GMG Garden Trends Report© to new heights in 2012.
And secondly, we’re adding a typical Gen X consumer who will guide our seasoned PR staff to better understand, tap into and converse with this growing consumer segment. She is our "new consumer". She and her husband are “apartment gardeners” and enjoy growing herbs, vegetables and flowers in containers on their “front steps”.
Katie has contacts with style influencers at People Magazine, O Magazine, Martha Stewart Weddings, Real Simple, and Lucky, to name just a few, and has interfaced with several New York fashion PR firms.Prior to joining the Liz Claiborne organization, she worked at CBS Television in New York and The Boston Celtics organization in Boston. Katie has her degree in communications from Northeastern University, where she was a member of its Division I Crew Team. She is an avid runner, traveler and reader.
With her New York public relations experience, energy and youthfulness, Katie is ready to help grow our clients, gardening and our famous GMG Garden Trends Report© to new heights in 2012.
Suzi
Garden Media Group
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